Daily work

Tracked links

On this page

Every link to your own sites in a post carries UTM tags, so you can see which posts brought visits and signups.

Tags

Stump tags links to the company's own domains only, never links to other people's sites:

Tag Value
Source The network or the venue
Medium Social, community, referral, email or press
Campaign The post's campaign
Content The post: its id, or the hand-off's short id for a hand-off

You set your own domains and naming rules once.

Signups by post

Count them where your analytics reads UTM tags: utm_content names the post, utm_campaign its campaign and utm_source where it went. Each ledger entry and its CSV row carry the same utm_content, so a row of signups joins to the post that brought them. Connect Vane and each post's signups show there: Vane's attribution counts them by the post's utm_content, and each post is marked on its day with its link.