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Tracked links
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Every link to your own sites in a post carries UTM tags, so you can see which posts brought visits and signups.
Tags
Stump tags links to the company's own domains only, never links to other people's sites:
| Tag | Value |
|---|---|
| Source | The network or the venue |
| Medium | Social, community, referral, email or press |
| Campaign | The post's campaign |
| Content | The post: its id, or the hand-off's short id for a hand-off |
You set your own domains and naming rules once.
Signups by post
Count them where your analytics reads UTM tags: utm_content names the post, utm_campaign its campaign and utm_source where it went. Each ledger entry and its CSV row carry the same utm_content, so a row of signups joins to the post that brought them. Connect Vane and each post's signups show there: Vane's attribution counts them by the post's utm_content, and each post is marked on its day with its link.